Title will be the biggest, boldest text

Tag is a little piece of text floating around the image that demonstrates

Description is the smaller, lighter text that describes the item being linked to

URL is where the item links to. Note you can click on the cog on the right of the field to change how the link acts.

Image is the imagery

Subtitle is used in some specific styles to add to the title with a different font

Date is used in some specific styles.

Bar Color is used on the merch style to display a colored bar above the content.

Display Style allows you to choose from different designs for displaying the data

Show Tag? allows you to hide the tag text from the card